James Willoughby
If you want a fun approach to snowboarding, whether it’s your first time on a board or you’re a more experienced rider looking to level up, I’ve got you covered. Respecting the mountain and nature in a safe manner while utilizing its natural features for a playful ride is something I enjoy incorporating into my coaching.
My professional journey began with aircraft engineering in London for eight years, which eventually led me to my home in Hokkaido. Since 2018, I’ve been living and coaching in Niseko, allowing me to live the most fulfilling version of my life.
On my days off in the winter, you’ll find me snowboarding with my wife and daughter. In the spring, I’m rafting on Hokkaido’s rivers, and in the summer, I’m riding surf skates, exploring mountains on dirt bikes, and building one-of-a-kind eco vans that primarily utilize recycled energy.
qualifications
NZSIA Snowboard Level 1
CAN Avalanche AST 1
First aid at work – Red Cross
RAJ rafting guide level 3
Services
Snowboard Lessons
Resort Guiding
Raft Tours
Eco Custom Van Conversions
Languages EN
join us on the mountain
There is a Hokkaido Vibe experience waiting for everybody. From Backcountry Powder tours to mindfulness snowshoeing tours. Feel your Hokkaido Vibe.